Finestrat, Comunidad Valenciana / Comunitat Valenciana, España
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As the CEO of Screencore, I lead an AI-driven, omni-channel programmatic media platform…
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13 mil seguidores
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Jess Okan S. ha compartido estoJess Okan S. ha compartido esto💬 Good ideas get better when you talk about them. Advertising Week New York is a place to hear what the industry is saying. But it’s also a place to ask questions, challenge assumptions and discover how other people are approaching the same challenges. Marino Cipolletta, CEO at SuiteDSP, will be there from October 5–8 to do exactly that. If you’re working in programmatic, media buying, AdTech or digital advertising, let’s make time for a conversation. 🤝 📩 Want to meet Marino in New York? Send us a message. #SuiteDSP #AdvertisingWeek #AWNewYork #AdTech #Programmatic #MediaBuying #DigitalAdvertising
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Jess Okan S. ha compartido estoJess Okan S. ha compartido estoBidSafe One and Screencore announced a strategic partnership focused on strengthening privacy readiness across Screencore’s programmatic advertising and publisher monetisation ecosystem. #AdTech #Monetisation #Partnership #Privacy https://lnkd.in/deVT4MZJ
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Jess Okan S. ha compartido esto🚀 Big news! Our SSP will be live soon! Stay tuned — exciting updates are on the way. 👀 Screencore #SSP #productlaunch #CTV #video #programmatic #SDK #PublisherMonetisation #ScreencoreSSPJess Okan S. ha compartido esto🚀 Screencore’s new SSP launches soon, helping publishers unlock more value from their inventory. We’re getting ready to introduce the new Screencore Supply-Side Platform (SSP), designed to give publishers a more transparent and efficient way to monetise their inventory through real-time auctions, premium global demand and smart yield optimisation. Built for desktop and mobile web, in-app, video and CTV, the SSP will help publishers create stronger competition for quality inventory while maintaining control over monetisation and inventory quality. It will also offer flexible integrations through OpenRTB, Prebid.js, Prebid Server, Prebid Mobile, JavaScript tags and VAST tags, making it easier to connect existing programmatic setups. Quality protection will be another important part of the platform. Pixalate and HUMAN will support fraud detection, while GeoEdge will help protect publishers from malicious creatives. And with reporting built directly into the platform, publishers will gain greater visibility into inventory activity and performance, including QPS, GEO, city and operating system data. The core idea is simple: More competition for quality inventory. Better monetisation. Greater transparency. The new SSP will build on Screencore’s broader programmatic ecosystem, which currently connects 30,000+ publishers and 5,000+ advertisers and buyers, processes 500K+ real-time bid requests per second, delivers 2B+ monthly ad impressions and operates across 160+ global markets. As Jess Okan S.🔜DMEXCO, CEO of Screencore, puts it: “Transparency is no longer a competitive advantage — it’s an expectation.” We believe publishers should have better visibility, more control and a cleaner path to programmatic revenue. Screencore SSP is coming soon. 🌐 Stay tuned for the launch. #Screencore #SSP #AdTech #ProgrammaticAdvertising #PublisherMonetisation #SupplySidePlatform #CTV #DigitalAdvertising #Prebid #OpenRTB #ScreencoreSSP
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Jess Okan S. ha compartido estoJess Okan S. ha compartido esto🚀 Screencore is heading to DMEXCO - Digital Marketing Expo & Conference 2026! We’re excited to announce that our team will be in Cologne on 23–24 September for one of the biggest events in the digital advertising and AdTech calendar. 🇩🇪 With DMEXCO still ahead, we’re starting the conversation early. How is AI changing programmatic decision-making? What’s next for privacy-first advertising? How are advertisers navigating an increasingly fragmented CTV ecosystem? And how can greater transparency create better outcomes across the supply chain? Representing Screencore at DMEXCO 2026: ✨ Jess Okan S.🔜DMEXCO, CEO ✨ Iryna Karpova 🔜 DMEXCO, CMO ✨ Igor Tolmach 🔜 DMEXCO, VP of Programmatic ✨ Sofia Anisimova, Account Manager ✨ Marina Ishaieva, Account Manager We’re looking forward to catching up with partners, meeting new people and having the conversations that could shape what comes next for programmatic advertising. 📩 Planning to attend DMEXCO too? Message our team to book a meeting. 📍 DMEXCO 2026 | Cologne 📅 23–24 September See you in Cologne. 👋 #DMEXCO #DMEXCO2026 #AdTech #ProgrammaticAdvertising #AI #CTV #Privacy #DigitalAdvertising #Screencore
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Jess Okan S. ha compartido estoJess Okan S. ha compartido esto🚀 Save the date! Screencore is heading to DMEXCO - Digital Marketing Expo & Conference 2026! 🇩🇪 We’re excited to announce that we’ll be attending one of Europe’s leading events for digital marketing, media, and advertising technology on 23–24 September in Cologne, Germany. Every year, DMEXCO brings together innovators, brands, agencies, publishers, and technology leaders from across the globe to explore what’s next for the digital advertising industry. 🌍 We can’t wait to be part of the conversations, discover the latest innovations, and join the global AdTech community once again. More details coming soon. Stay tuned! 👀 #DMEXCO #DMEXCO2026 #AdTech #ProgrammaticAdvertising #DigitalAdvertising #Innovation #MarTech #Screencore
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Jess Okan S. ha compartido estoJess Okan S. ha compartido esto🚀 Day 1 at ChinaJoy 2026 is in full swing! It’s been a fantastic start to the event, filled with insightful conversations, new introductions, and the opportunity to reconnect with partners from across the AdTech ecosystem. 🤝 One of today’s highlights was catching up with our partner APKPure INC and meeting with industry professionals from across the region. Events like ChinaJoy remind us that the most valuable innovations often begin with a simple conversation. We are looking forward to many more meetings and discussions over the coming days. This is just the beginning - stay tuned for more highlights from ChinaJoy! 🇨🇳 #ChinaJoy #ChinaJoy2026 #AdTech #ProgrammaticAdvertising #APAC #Partnership #Innovation #Screencore #APKPure
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Jess Okan S. ha compartido estoJess Okan S. ha compartido esto🚀 Day 1 at ChinaJoy 2026 is underway! We’re excited to kick off the event with a great meeting alongside our valued partner, AlgoriX. 🤝 Representing Screencore in Shanghai are Julie Golubenko 🔜 China Joy, Head of Operations and Igor Tolmach 🔜 China Joy, VP of Programmatic, who are connecting with partners, exchanging ideas, and exploring new opportunities across the APAC market. Face-to-face conversations like these are what turn strong partnerships into long-term collaboration, and this is only the beginning. Looking forward to more meetings, insightful discussions, and sharing more highlights from ChinaJoy over the next few days. 🇨🇳 Stay tuned! 🚀 #ChinaJoy #ChinaJoy2026 #AdTech #ProgrammaticAdvertising #APAC #Partnership #Innovation #Screencore #Algorix
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Jess Okan S. ha compartido estoJess Okan S. ha compartido esto🚀 Exciting news! We’re proud to see Screencore featured as a Launch Partner for POSSIBLE Europe — a new event bringing together leaders in marketing, media, technology, and innovation across Europe. 🌍 As programmatic advertising continues to evolve, collaboration and industry conversations have never been more important. Events like POSSIBLE Europe create the perfect space to exchange ideas, build meaningful partnerships, and shape the future of digital advertising. 🤝 Being part of this launch reflects our commitment to helping advertisers, agencies, and publishers navigate the future of programmatic with AI-powered, transparent, and privacy-first solutions across CTV, video, display, mobile, and in-app environments. You can find Screencore among the Launch Partners here: 🔗 https://lnkd.in/e6vY8ShB We’re looking forward to being part of the conversation and connecting with the industry.🚀 #POSSIBLEEurope #AdTech #ProgrammaticAdvertising #CTV #DigitalAdvertising #AI #MarTech #MediaBuying #Screencore #Innovation #Advertising #FutureOfAdvertising
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Jess Okan S. ha compartido estoJess Okan S. ha compartido esto🇨🇳 ChinaJoy is just around the corner! In just a few weeks, the Screencore team will be heading to Shanghai for one of Asia’s biggest events for gaming, digital entertainment, media, and technology. 🌏 Julie Golubenko 🔜 China Joy, Head of Operations, and Igor Tolmach 🔜 China Joy, VP of Programmatic, will be representing Screencore from July 31 – August 3, meeting with partners, advertisers, publishers, and technology leaders from across the region. 🤝 Whether you’re looking to discuss programmatic advertising, CTV, publisher monetization, or new partnership opportunities, we’d love to connect. 📍 Shanghai 📅 July 31 – August 3 Planning to attend ChinaJoy? Send us a message to arrange a meeting. 📩 See you in Shanghai! 🚀 #Screencore #ChinaJoy #AdTech #Programmatic #CTV #DigitalAdvertising #MediaMonetization #Networking #Shanghai
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3 meses
Congrats and best of luck, Ron!
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoThe winner takes it all! In this industry you can't miss the boat never! and I love it!😍 Our industry is a continuos challenge, a rythym of a symphonie that never stops and become more complex full score. 🎹🎼😅 Time is precious like gold, innovation and differentiation the keys and IA the Pandora's box than the first fearless ones are able to open and face with...in few words this is our amazing digital adventure! After summer period we are now through the beatiful fall season 🍁🍂and industry actors are playing their key cards. Market become more complex every minute and clear add value or key differentiated supply ( exclusive or well curated ) will be the winners. It's a hard and challenging game to become different and valuable from the rest, were being YOU is the objetive. Being original is not easy and it's a way to explore but the only way to be innovative and different!🏇🧗🏻♀️⛰️ Welcome to fall season!! 🍂🍁���
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoCologne welcomed us with BidSafe One this year with warm smiles, lots of questions, and — most importantly — genuine curiosity. DMEXCO - Digital Marketing Expo & Conference 2026 was a special one for BidSafe One. We had so many great conversations about AdTech, privacy, compliance, and how these worlds can work together rather than against each other. Liz Tokareva and I are coming home with plenty of follow-ups to make, conversations to continue, and new opportunities for cooperation that we’re genuinely excited about. And as we said from the DMEXCO stage: it takes two to tango. For AdTech and Privacy to work together, we need to speak both languages — understanding the technology and the business behind it, while translating privacy requirements into something that can actually work in practice. Thank you, Cologne, for the warm welcome. And thank you to everyone who stopped by our booth, joined our session, challenged us with questions, shared ideas, or simply came over to say hello. Now it’s time for the follow-ups — and for the next dance. See you soon! DMEXCO2026 #AdTech #Privacy #DataPrivacy #PrivacyTech #BidSafeOne
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoWe’re heading to New York! 🗽 Our CEOs & Founders, Luis Barrague and Agustin Echavarria, will be at Advertising Week New York this October. Let’s talk about the future of AdTech and the opportunities ahead. See you there! 🚀
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoI’m excited to share that I’ve joined Smoot as SVP Global Revenue, Exchange! 🚀 As part of my role, I’ll be leading the growth and commercial strategy of Smoot’s Exchange business, with a strong focus on building and scaling strategic partnerships across both demand and supply. I’m joining at an exciting stage, with a lot to build, grow, and shape, and I’m really looking forward to what’s ahead. A big thank you to Luis Barrague 🚀, Agustin Echavarria Coll, and the Smoot team for the trust and the warm welcome. I’m excited to get started! 💪 And to all my friends and partners across the industry - I’ll definitely be reaching out 😉 Here’s to the next chapter! 🥂
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoWith the growth of IAB transparency standards, it is becoming much easier to investigate the supply chain. Today, we can look at a company's sellers.json. We can compare it with the publisher's ads.txt. We can follow the SChain object and can trace the journey of an impression from the publisher through every intermediary — all the way to the buyer. That gives us a very simple first FILTER Option. If a company doesn't have a sellers.json file... Or if the reseller’s ID cannot be matched with the publisher's ads.txt page... Or if the supply path simply doesn't make sense... That's a red flag. And at this point, we don't even need to jump to an IVT vendor yet. Before asking: “Is this traffic fraudulent?” We should ask: “Where did this traffic actually come from?” Because if we cannot establish the origin of the traffic... If we cannot understand the supply path... Then perhaps the first question shouldn't be whether the traffic is valid. Perhaps the first question should be “whether we should be buying it at all?” #Transparency #IVT #DigitalMarketing #AdTech #DigitalAdvertising #MarTech #Publink
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoSocial works. No doubt about it. But I don’t think social and other digital channels should be seen as competitors. They can assist each other. A customer might discover your brand on social in the morning, see a reminder on the web or in an app during the day, and encounter your brand again on TV(CTV ads) in the evening. Different channels can play different roles in the same customer journey. This is also the thinking behind TOORA Ads: helping brands reach audiences across web and apps for display, video and CTV alongside social, and understand how each channel contributes to performance. That is why I still believe in testing channels together and comparing what actually works across reach, CPA and conversion. Channels don’t have to compete for the budget. They can work together for the customer. Interested in learning more? Feel free to contact me. #toora #DSP #CTV
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoDMEXCO 2026 - two intense days of great conversations, new ideas and, most importantly, meeting our partners face to face. In AdTech, we spend most of the year behind screens. Events like DMEXCO are a good reminder that behind every integration, deal and partnership are people. Thank you to everyone I met in Cologne. Great conversations - and even more to follow. 🚀 #DMEXCO2026 #AdTech #Programmatic #CTV #Partnerships
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoThat’s a wrap on DMEXCO! 🚀 What an incredible couple of days in Cologne. DMEXCO always brings the energy, but this year was smaller but truly inspiring still. A few highlights from the floor: • Reconnecting: Nothing beats catching up with familiar faces and long-time partners in person. • Expanding: Thrilled to explore new potential partnerships and dive into exciting collaborations on the horizon. • Learning: Leaving with a notebook full of fresh industry insights, emerging trends, and actionable strategy. Now it’s time to grab all this momentum, channel the takeaways, and charge straight into Q4. Thank you to everyone who took the time to connect—see you all at the next one! ☺️ #DMEXCO2026 #DigitalMarketing #Networking #Partnerships #programmatic #adtech #rtb
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Jess Okan S. ha recomendado estoJess Okan S. ha recomendado estoPeople are our X 💪 Behind every journey, there are people who shape the vision, challenge the status quo and keep moving things forward. At #EscalaX, Ana Garcia Castro is one of them 💚 As our CEO, Ana plays a key role in shaping where we’re going and, most importantly, how we get there. In this edition of our series, we’re getting to know the person behind the leadership role and discovering a little more about her perspective, personality and journey. Swipe through to meet Ana and get to know our CEO beyond the title 👇 #MeetTheX #PeopleAreOurX #LifeAtEscalaX
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Index Exchange
What is the industry doing to improve trust and transparency in programmatic advertising? During IAB Europe’s Virtual Programmatic Day this Wednesday, Mark Evans, head of buyer development, UK at Index, will join Sotiris Oikonomou, managing director at MarkApp, and moderator Benjamin Lanfry, chief client and partnerships officer at Ogury, to explore how our industry can build trust and transparency. Tune in to hear how clearer auction practices and better insight into fees and data signals are driving a less complex, more transparent programmatic chain. Register here: https://lnkd.in/ejye6mMD
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