Most of the time when I write here, it's educational or informational advice on behalf of the PMA. This post is just from me. (I hope our BOD won't mind!) This week, I had the privilege of hosting the PMA Member Mixer at Affiliate Summit. Over...
Multiple PMA councils have recently been discussing the recent New York AI influencer law and whether or not they should be worried about it. The short answer is that everyone in the industry should understand it and some may soon find themselves directly impacted by...
Affiliate Summit East is almost here, and the Performance Marketing Association is busy making plans! If you are a member and haven’t RSVPd yet for our Member Mixer, be sure to get registered before the tickets are gone. Members and non-members alike can visit us at...
The PMA is excited to announce that we are forming a new council specifically for those interested in B2B in affiliate marketing. The chair of that new council will be Adam Glazer, Partner Commerce. More about Adam: Adam Glazer is the Founder and President of Partner Commerce,...
We are thrilled to announce the official release of the 2026 Performance Marketing U.S. Brand Survey. Conducted by the PMA Measurements and Insights Council between April and June, this comprehensive report polls in-house managers, agencies, and networks to capture a true snapshot of our industry...