Google for Publishers’ cover photo
Google for Publishers

Google for Publishers

Technology, Information and Internet

Unlock ad revenue potential for publishers, content creators, and developers.

About us

Empowering publishers, content creators and developers with the tools to unlock their ad revenue potential. Google for Publishers is a place to connect, learn, and grow with Google's monetization solutions. Get the latest news, tips, and resources for Google AdMob, Google Ad Manager, and Google AdSense.

Website
https://www.google.com/ads/publisher/
Industry
Technology, Information and Internet
Company size
10,001+ employees

Updates

  • Getting the true value for your app’s ad inventory shouldn’t feel like rocket science 🚀 As we kick off our new ‘Simplifying Supply’ SDK webinar series this summer, here’s a primer at how bidding in AdMob mediation takes the headache out of managing your setup and helps boost your performance. Register for upcoming webinars with top bidding partners who will be sharing implementation steps, their best markets, and previews of their upcoming development roadmap → https://goo.gle/4fjK2O9

  • How do you scale a premium ad format across 30+ global markets while maintaining a seamless user experience? Just ask Uber Advertising 🚙💨 By partnering with Google Ad Manager, they unlocked global programmatic access to its innovative Journey Ads. This integration allowed them to tap into programmatic demand, delivering brand-safe, high-attention placements that let advertisers engage with riders from pickup to drop-off. The result? Global scale, sustained first-party data and measurement capabilities, and seamless integration with existing programmatic workflows. Dive into the full case study ➡️ https://goo.gle/4gP39AT

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  • Big news 🏆 We are thrilled to announce that Google Ad Manager has been shortlisted for 2️⃣ VideoWeek European Video Awards: Best Video Ad Tech Innovation and Best Sell-Side Technology! This recognition highlights our collaboration with DAZN, where we tackled the ultimate challenge: delivering seamless, high-performing ad experiences during some of the biggest, high-traffic live sporting events of the year ⚽️ Want to see how we did it? Watch the full DAZN case study on YouTube: https://goo.gle/4vHnpZ2

  • 140M+ subscribers protected. Zero revenue plateaus. 📱✨ At #MAU2026, Sam Khoury of Marketecture Media sat down with Google’s Ravi Viswanathan and T-Mobile Advertising SolutionsPatrick Callinan to break down the blueprint for scaling customer-centric mobile monetization. The masterclass? How T-Mobile Advertising Solutions partnered with #GoogleAdManager to unlock elite auction pressure without sacrificing a premium user experience. Here are the 4️⃣ takeaways to level up your app monetization: ⚡ 𝐈𝐧𝐭𝐞𝐧𝐬𝐢𝐟𝐲 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧: They bypassed traditional revenue ceilings by scaling SDK Bidding. Simulating real-time competition for every single impression unlocks massive incremental value. 🎯 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐲𝐢𝐞𝐥𝐝 𝐩𝐫𝐞𝐜𝐢𝐬𝐢𝐨𝐧: Ditch the manual guesswork. Automated, real-time tools optimize the auction instantly so you never leave money on the table. 💎 𝐌𝐨𝐝𝐞𝐫𝐧𝐢𝐳𝐞 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Scale shouldn't disrupt the user journey. They achieved global leadership while keeping their app environment highly curated and premium. 🤝 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐟𝐨𝐫 𝐠𝐫𝐨𝐰𝐭𝐡: Deep trust and shared goals streamlined everything from legal vetting to buyer onboarding, creating a co-created roadmap built for long-term wins. Ready to unlock similar growth? Reach out to your Google account team, or book a consultation if you don't have an assigned team to get started → https://goo.gle/4b5u33H

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  • How do you balance providing value to your audience through social media with a sustainable, profitable business? For Nastja, founder of the German crafting brand DIY Eule, the answer was Google AdSense. By making the switch, she was able to see immediate value through: 🛡️ Brand Safety: Control of ad placements and the ability to exclude specific categories 🔁 Efficiency: Reduced overhead with Auto Ads 📈 Sustainable revenue: Passive income from previous content allows her to focus on other aspects of her business Start earning money from your website. Sign up today: https://goo.gle/4fptBP7

  • Ready to maximize your app monetization strategy? 🚀 Tune in to our ‘Simplifying Supply’ SDK bidding webinar series, this summer hosted on Publishers on Air. Designed specifically for AdMob and Ad Manager app publishers, our first session features a deep dive with Mintegral VP of Global Sales and Partnerships, Phoena Pang. Learn directly from industry experts about: 📱 Value differentiation & technology optimizations 📊 Format, category, & geographic performance 🛠️ Implementation steps, dev docs, & support channels 🌐 Explore the upcoming live viewings starting next week: https://goo.gle/4fCdK0P

  • Get started growing your revenue with our pack of publisher performance products 📈 From audience insights to maximizing your monetization potential and demand access, the right tools help scale your business and optimize revenue. Use them to increase earnings, improve your strategy, and unlock next-level earning potential.

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