The Digital Marketing Manager is responsible for developing, implementing and optimising The Building Companys digital marketing strategy across all digital channels, customer touchpoints and brands.
Job Description
Digital Strategy, Platforms & Customer Experience
Digital Marketing, Content & Campaign Management
Customer Data, Analytics & Insights
Stakeholder, Agency & Project Management
Budget Management
Upholding and promoting the company values
Job Requirements
Grade 12
Degree or Diploma in Marketing, Digital Marketing, Business, Commerce or related field.
5 to 8 years of experience in digital marketing
Minimum 3 years in a management role
Experience in setting up and optimizing Google Adword Campaigns
Google Analytics Certification (advantageous).
Digital Marketing Certifications (Google, Meta, HubSpot, Salesforce or equivalent).
Experience managing CRM platforms and marketing automation systems
Experience leading digital transformation initiatives
Experience working with customer segmentation, customer analytics and database marketing
Experience participating in large-scale strategic business projects
Retail, FMCG, building materials or multi-brand environment experience advantageous
Working knowledge of HTML, CSS and JavaScript Developments and constraints
Seniority level
Mid-Senior level
Employment type
Full-time
Industries
Wholesale Building Materials
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