RunSignup

We tested Meta's new Muse AI Agent by asking it to sign up for a half marathon on RunSignup. It worked — navigating the site like a human, filling out forms, even remembering our login on a second registration. It wasn't quite as smooth as the ad makes it look, and it raises a real question: how comfortable are people handing an AI agent a credit card? Here's what we found. Read the blog here 👉 https://lnkd.in/gWEYqzbe

Donation Discounts let race organizers configure a registration discount tied to donation amount — a flexible incentive structure that connects charitable giving directly to registration revenue. Watch to see how it works.

Tomorrow at 2pm ET, we're walking through how to build a high-engagement Peer-to-Peer fundraising campaign — milestones, badges, milestone emails, and a framework for your own fundraising milestone strategy. Register here 👉 https://lnkd.in/gSvueAYk

Timing companies and race series managing a full calendar of events used to rebuild their event list on every website. Now, one Event List configuration shares automatically across every race on the same payment account — update it once, and every website featuring it updates too. Read the full blog here 👉 https://lnkd.in/gH67Preq

Boutique, high-concept races come with a specific operational challenge: how do you keep the experience weird and fun while still keeping people safe on unfamiliar trails, at night, in a cemetery? All Things Fun Sports runs 20+ events a year in Washington — including trail races that use RaceJoy for exactly this reason. Before adopting it, a runner once wandered off an urban trail at night (they were fine). Their team's takeaway: "Even if we lost a race signal, with RaceJoy we'd have the last ping, and at least we'd have an area to start searching." - Amy Wertz, All Things Fun Sports They also use RaceJoy's custom audio for mid-course sponsor shoutouts — without interrupting anyone's own music. A good example of safety tech and sponsor value living in the same tool. Full case study: https://lnkd.in/dXunvayE  #runsignup #raceday #racemarketing #racepromotion #racemanagement #eventmarketing #eventday #racedirector #registration

Two features timers have been asking for, both live in RaceDay CheckIn 3.2.66: A backup to QR scanning. Not every bib prints a QR code, and a creased or wet one won't always read. Now you can photograph the printed number instead — the app confirms what it read before it uses it, and it works with zero signal. Volunteer check-in with a real check-out. Coordinators can now see exactly when a volunteer arrived and when they left, with shift duration tracked automatically — useful for recognition and for grant reporting that requires documented hours. Both available now on the App Store and Google Play. Full release notes: https://lnkd.in/dKP93dNh #runsignup #raceday #racemarketing #racepromotion #racemanagement #eventmarketing #eventday #racedirector #registration

A distinction worth making clearly: there's a real difference between an AI model being trained on your data and an AI model being able to look up your data to answer a question. RunSignup's AI runs on Amazon Bedrock, inside AWS's own infrastructure. Anthropic, OpenAI, and the other model providers never receive your prompts or your event's data — AWS states it directly: "Model invocation communications stay in the AWS network. Model providers can't access the model deployment accounts." Every event's knowledge base is also isolated — queries are scoped to a single event, enforced in code, not just policy. And anything that would create, change, or delete data still needs a person to approve it first. Full breakdown, including what this means for security teams doing diligence on your event: https://lnkd.in/d9Vf_R37 #runsignup #raceday #racemarketing #racepromotion #racemanagement #eventmarketing #eventday #racedirector #registration

AI safety has been all over the news the last couple weeks — agent swarms finding ways to cheat and hide their work, models getting better at an exponential rate. Our founder Bob Bickel has some thoughts on what that means for a company like RunSignup. Two things we've built into the core of our AI systems from day one: Human in the loop. Our AI can prepare a change to your event data, but it can't execute anything destructive — creating, modifying, or deleting — without a person approving it first. Not through our chat, not through a third-party AI down the road. The approval gate lives at the tool level. 100% human code review. We're leaning on AI more in our own development process now, including in code review. But only humans deploy our software, and every change goes through multiple rounds of human review before it ships. Full post in the link — including his take on why he's adjusting his old prediction that AI DIY tools would cost us 10-20% of our customer base. https://lnkd.in/dG87rNUk #runsignup #raceday #racemarketing #racepromotion #racemanagement #eventmarketing #eventday #racedirector #registration

Heading to Hollywood, FL for the Management Race Directors' Meeting this December? So are we. Catch Johanna Goode on Tuesday, December 8 at 2:15pm for a session on how AI is actually being used by races today — marketing, volunteer management, finance, and where it's headed next. Find us in the expo all three days. Learn more about the meeting here 👉 https://rrm.com/rdm/ #runsignup #raceday #racemarketing #racepromotion #racemanagement #eventmarketing #eventday #racedirector #registration

Fundraisers who email their own supporters raise more than those who don't — and now they can do it themselves. Fundraiser Email gives every fundraiser their own dashboard, built-in donor lists, and pre-built templates, with zero added work for your team. Read the blog 👉 https://lnkd.in/gTAKBagZ #runsignup #raceday #racemarketing #racepromotion #racemanagement #eventmarketing #eventday #racedirector #registration