Affinity Global

Breakfast Brief Bengaluru with Mediabrief.com ☕ An invaluable morning spent with some of the industry's leading marketers, exchanging candid, in-depth conversations on how AI is reshaping media strategies and consumer journeys. "Inspired" barely describes what we left the room with. A special shoutout to the Mediabrief team, Pavan R Chawla, Sanjyot Jayawant, and Yohan Chawla, for making it all possible ✨

Congratulations to our APAC team on winning the Advertising Awards Asia-Pacific 2026 by MARKETECH APAC across 5 categories 👏 A huge congratulations to Akshay Mohini Nandoskar for being named AdTech Industry Leader of the Year. We couldn't be more proud! Onwards and upwards 🙌 Raushida Vasaiwala Elmo Cheok Rachel Tan Ian Foong Chandini Chandamarakshan Lana Adriana Sarah Francis Xavier Peña Aadya Singhal Supattra Khantreerueang

Highlights from our Breakfast and Panel in NYC with Digiday ✨ Advertisers today have more opportunities than ever to influence consumer decisions but doing so in a way that feels natural rather than intrusive remains a challenge. Addressing this, our COO & Co-founder, Bharat Sharma, joined James Cooper at Digiday's Breakfast and Panel to share how brands can leverage AI to get the most out of today’s advertising. More highlights from the discussion, coming soon 👀 

Affinity Conversations was an insightful fireside chat ✨ Thanks to Tory Brangham, Becca Monaghan and César Díaz Pamiés for their participation, and a huge shoutout to Brian Morrissey and Cornelius Frey for hosting and leading the discussion.   👀 Here's what really stood out from the event: 1️⃣ Declining traffic is forcing a rethink. Publishers can no longer rely on generic content to keep audiences coming back; differentiation is now the game. 2️⃣ Budgets are shifting toward direct relationships. Search traffic is down across the board, pushing more focus toward email, social, and owned channels. 3️⃣ Engagement needs to convert into action. NucleusLinks by Affinity showcased how interactive user journeys turn casual visitors into qualified intent 4️⃣ More insights and examples from People Inc. and BuzzFeed. A big thank you to everyone who joined us for such a thoughtful conversation on where publishing goes from here. Looking forward to more events like this in the future 🙌 Lavin Punjabi | Breton Fischetti | Curtis A. Lefebvre | Nandini Shukla | Neha Saxena | Kartikey Vasisth | Merwyn D'souza

Highlights from Affinity Conversations with The Rebooting in NYC ✨ Responding to a point on Google's shifting impact on search traffic and content strategy, our host and The Rebooting's founder, Brian Morrissey shared why a diversified portfolio of brands remains one of publishing's strongest hedges and why direct relationships matter now more than ever. An excerpt from what he said 👇

Highlights from Affinity Conversations with The Rebooting in NYC ✨ Cornelius Frey led the fireside chat, and when asked how this shift toward direct audiences is playing out across publishers, he got refreshingly honest about what it really takes. An excerpt from what he said 👇

Highlights from Affinity Conversations with The Rebooting in NYC ✨ Our Co-founder & CEO, Lavin Punjabi, opened the morning with a perspective on how AI is reshaping the publishing industry, setting the tone for an insightful conversation moderated by Brian Morrissey, followed by a fireside chat with César Díaz Pamiés and Cornelius Frey on the future of publishing, supply, and audience growth. An excerpt from what he said 👇

We are about to start the conversations 🗣️ Bringing together publishers and industry leaders for an open conversation on sustainable audience growth, publisher monetization, and the future of the publishing ecosystem. A few moments from today 👇 The Rebooting | Lavin Punjabi | Brian Morrissey | Cornelius Frey | Merwyn D'souza | Kartikey Vasisth

Big thanks to the vivo Ads team for a strong H1 and an even bigger H2 ahead 🤝 Excited to keep scaling this partnership across new markets and verticals together 🌈

The countdown to Affinity Conversations in NYC is on!   Brian Morrissey from The Rebooting and César Díaz Pamiés from Discoup join our very own Cornelius Frey for a conversation that goes beyond the industry buzzwords - real strategies, real challenges, and real growth for publishers globally.   Learn more about the event: https://lnkd.in/dKpu7R9g   *Attendance is by invitation only. Please apply for an invite. Lavin Punjabi | Breton Fischetti | Curtis A. Lefebvre | Nandini Shukla | Neha Saxena | Kartikey Vasisth | Merwyn D'souza