Philipp Klöckner ist Influencer:in

Tech Analyst • Investor & Advisor • Pip Kloeckner

Metropolregion Berlin/Brandenburg
99.008 Follower:innen 500+ Kontakte

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Philipp has been product manager, in-house SEO and was heading Marketing at the market-leading price comparison in Germany (Idealo.de). He specializes in the fields of accessibility, crawlability, and onpage optimization of websites with extensive inventory in highly competitive industries (eCommerce, Comparison Search Engines, Marketplaces, Classifieds & Travel).

Since 2011 Philipp Klöckner focused on search consultancy and organic growth strategies to share his experience in search (Google, Bing, Yandex, SEO / PPC), comparison shopping, and business intelligence with publishers, e-commerce companies, and start-ups as an independent consultant and angel investor. On request, he's also been consulting strategy consultants, venture capital funds, private equity firms, and boutique agencies. As a business angel, he typically writes 25-50k checks in seed rounds and helps to challenge and execute the marketing strategy.

While mainly working as an investor and consultant out of Berlin, he was also advising ventures in Russia, Poland, South East Asia, Middle-East, Latin America, India and the rest of the World.

Since 2020, Philipp Klöckner has also shared his experience and insights on AI, data and digital business models as a regular keynote speaker at Europe's biggest festivals (OMR, d:u, Bits & Pretzels) and corporate events (Adobe, SAP, Mercedes-Benz, Bosch, Qonto).

Inbox for pitch-decks and funding requests: linkedin@pk.de

Berufserfahrung

  • KKR & Co. Inc. Grafik

    Advisor Product/Digital Marketing - KKR Tech SWAT

    KKR & Co. Inc.

    –Heute 9 Jahre 1 Monat

    London, United Kingdom

    Regularly advising top tier private equity firms on deal flow assessment, due diligence work and portfolio company development. Evaluating digital business models and digital components of traditional models.

  • HomeToGo Grafik

    Member Of The Supervisory Board

    HomeToGo

    –Heute 5 Jahre

    Berlin, Germany

  • Doppelgänger Tech Talk Podcast Grafik

    Podcast Co-Host (🇩🇪 only)

    Doppelgänger Tech Talk Podcast

    –Heute 6 Jahre 2 Monate

    The European Union

  • Tourlane Grafik

    Senior Advisor Product & Growth

    Tourlane

    –Heute 7 Jahre

    Berlin, Germany

  • HeyJobs Grafik

    Senior Advisor Product & Growth

    HeyJobs

    –Heute 8 Jahre

    Berlin, Germany

  • Axel Springer Plug and Play Accelerator Grafik

    Mentor & Angel Investor

    Axel Springer Plug and Play Accelerator

    –Heute 11 Jahre

    Berlin Area, Germany

    Launched in 2013, the Axel Springer Plug and Play Accelerator is a Berlin-based accelerator looking for trail-blazing digital entrepreneurs. It provides global opportunities from day one, through its international network in Europe and Silicon Valley.

    As a mentor Philipp coaches young entrepreneurs in their early stage ventures, providing advise in finding the optimal product-market-fit and setting up online marketing campaigns to prove their concepts.

  • Visual Meta GmbH Grafik

    Search & Product Advisor | Angel Investor

    Visual Meta GmbH

    10 Jahre 1 Monat

    Berlin Area, Germany

    Forge of Ladenzeile.de & ShopAlike Group - Meta Search Engine for Fashion, Home & Lifestlye products.

    Consulting the company in SEO, Product and Business Intelligence. Advising in the EU competition case against Google Inc.

  • Investor & Advisor (Search & Product)

    Mädchenflohmarkt GmbH

    5 Jahre

    Stuttgart Area, Germany

    Investor & Advisor

    ✓ Search
    ✓ Product
    ✓ Organic Growth
    ✓ Online Marketing

  • GetYourGuide Grafik

    Search Strategy Advisor

    GetYourGuide

    3 Jahre 2 Monate

    Berlin Area, Germany

    GetYourGuide.com strives to be the world’s biggest collection of things to do
    with more than 25.000 activities at your fingertips. Philipp was advising the company foccussing on:

    ✓ SEO Setup & Best Practise
    ✓ Content Architecture & Content Marketing
    ✓ OnPage Optimisation & Technical SEO
    ✓ Internationalisation
    ✓ KPIs, Reporting & Monitoring

  • Trade Machines FI GmbH Grafik

    Managing Director

    Trade Machines FI GmbH

    2 Jahre 6 Monate

    Berlin Area, Germany

    Building the world's biggest platform for machinery and industrial equipment.

    My Focus:
    ✓ Marketing (SEO, PPC)
    ✓ Business Intelligence
    ✓ Product Innovation
    ✓ Jack of all Trades

  • Lazada Grafik

    Search Strategy Consultant

    Lazada

    5 Jahre 1 Monat

    Singapore

    Building the biggest online retail and marketplace business of South East Asia. Lazada eCommerce operates in Indonesia, Malaysia, Thailand, The Philippines, Singapore and Vietnam.

    ✓ Search Strategy Workshops
    ✓ Team Setup & Trainings
    ✓ Scalable Content Production
    ✓ Sustainable Link Acquisition
    ✓ Content Marketing Workshops
    ✓ Regular Audits & Analytics, Strategy Review

  • Lamudi Grafik

    Search Strategy Consultant

    Lamudi

    4 Jahre

    Berlin Area, Germany

    Lamudi is building the market leading platform for real estate classifieds in developing countries like Algeria, Bangladesh, Colombia, Ethiopia, Ghana, Indonesia, Ivory Coast, Jordan, Kenya, Madagascar, Mexico, Morocco, Mozambique, Myanmar, Nigeria, Pakistan, Peru, Philippines, Rwanda, Saudi Arabia, Tanzania, Tunisia, Uganda, Zambia and Zimbabwe.

    ✓ Team Setup & Trainings
    ✓ SEO Quality Assurance
    ✓ PR & Content Marketing Guidance
    ✓ Avoidance of Duplicate Content

  • Rocket Internet SE Grafik

    External Search Strategy Consultant

    Rocket Internet SE

    6 Jahre

    Berlin Area, Germany

    Advising the Berlin-based Rocket Internet Board as well as founders of several Rocket portfolio companies all over the world particularly in organic search & growth, BI and business development. Applying best practise SEO strategy and setup to guarantee optimal organic growth in founding phase of startups or to bring growing ventures to the next level.

    Rocket Internet portfolio companies include Zalando, eDarling, Home24, Wimdu, Westwing, Zalora, Jabong, Jumia, Lazada, Dafiti, LaModa…

    Advising the Berlin-based Rocket Internet Board as well as founders of several Rocket portfolio companies all over the world particularly in organic search & growth, BI and business development. Applying best practise SEO strategy and setup to guarantee optimal organic growth in founding phase of startups or to bring growing ventures to the next level.

    Rocket Internet portfolio companies include Zalando, eDarling, Home24, Wimdu, Westwing, Zalora, Jabong, Jumia, Lazada, Dafiti, LaModa, Lamudi, Carmudi, EverJobs, Kaymu, EasyTaxi, Clickbus, EatFirst, ShopWings, ZipJet, Foodpanda, HelloFresh, GlossyBox, Lendico, Namshi, Linio, Helpling, Nestpick, CarSpring and many more...

  • Search Strategy Consultant

    foodpanda | hellofood | Delivery Hero

    4 Jahre

    Berlin Area, Germany

    Founded in 2012, the foodpanda group is a global online food ordering marketplace where people can discover, choose and order from the widest gastronomic range available around their neighbourhood – online or from the mobile app.

    Key facts about Foodpanda & Hellofood
    ✓ Founded in May 2012
    ✓ Operating in more than 40 countries across five continents
    ✓ Active in more than 500 cities around the world
    ✓ Partners with more than 45,000 restaurants globally
    ✓ With a team of more…

    Founded in 2012, the foodpanda group is a global online food ordering marketplace where people can discover, choose and order from the widest gastronomic range available around their neighbourhood – online or from the mobile app.

    Key facts about Foodpanda & Hellofood
    ✓ Founded in May 2012
    ✓ Operating in more than 40 countries across five continents
    ✓ Active in more than 500 cities around the world
    ✓ Partners with more than 45,000 restaurants globally
    ✓ With a team of more than 1,000 people worldwide
    ✓ ACQUIRED by Delivery Hero in 2017

  • Home24 Grafik

    Search Strategy Consultant

    Home24

    3 Jahre 1 Monat

    Berlin Area, Germany

    About to build world's largest eCommerce business for furniture and interior. Home24 operates in Germany, Austria, Switzerland, France, Brazil and The Netherlands.

  • Search Strategy Advisor

    Treatwell (Wahanda)

    1 Jahr

    Berlin Area, Germany

    Advising the Continental Europe Team regarding SEO & Online Marketing, Relaunch, Rebranding of Salonmeister and domain move to Treatwell.

  • Search Strategy Consultant

    Wimdu GmbH

    2 Jahre 1 Monat

    Berlin Area, Germany

    SEO strategy for a growing travel company with websites in more than 50 countries. Wimdu offers private holiday rentals and apartmens at 50% of the price of a hotel.

    SEO Turnaround
    ✓ Team Resctructuring
    ✓ Strategy Review
    ✓ Link Risk Management
    ✓ Content Strategy
    ✓ Sustainable Campaigns for Link Acquisition
    ✓ Analytics & Business Intelligence Improvements

  • Idealo Internet GmbH Grafik

    Division Manager Travel | SEO | Business Intelligence

    Idealo Internet GmbH

    5 Jahre 10 Monate

    Berlin Area, Germany

    ||| In-house SEO consultant, specializing in comparison shopping and travel |||

    Online marketing allrounder, doing product management, strategic cooperations and search strategy for the flights & hotel branch of idealo. developing a lot of reports, internal dashboards and business intelligent tools. enhancing the product with new comparison products and being responsible for the search strategy of the market leading german comparison shopping engine.

Ausbildung

Bescheinigungen und Zertifikate

Ehrenamt

  • Kiva.org Grafik

    Lender

    Kiva.org

    –Heute 16 Jahre

    Unterstützung benachteiligter Gruppen

    More than 500 micro loans made by me - Another 500 made by people I activated for Kiva.org. Start today: http://kiva.org/invitedby/pip

Kenntnisse und Fähigkeiten

Veröffentlichungen

Kurse

  • Controlling

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  • Corporate Assessment

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  • International Capital Markets

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  • Money & Debt Theory

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  • Production Planning

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Sprachen

  • English

    Fließend

  • German

    Muttersprache oder zweisprachig

  • HTML

    Verhandlungssicher

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